Monthly Archive for: "June, 2009"
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The effects on marketing

According to a study conducted by Ipsos Reid, advertisements in the mother tongue of the target consumer would be more effective at capturing Chinese and South Asian audiences. Moreover, 63% of [...]

A highly educated population

In general, immigrants have a higher level of education than people born in Canada. In fact, their proportion of post-secondary graduates is larger than that of non-immigrants. Furthermore, the [...]

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